This week’s type crush: Lust

I can’t keep my eyes off this appropriately named serif designed by Neil Summerour and published by Positype in 2012. Some standouts for me are the numerals and the ampersand variants. Beautiful!

From the description on MyFonts : “WARNING! I cannot stress this enough. Please know what you are getting into with this typeface. Like a supermodel, it can’t be squeezed into every situation. It needs room and size to breathe. The regular weights can support 36-point or higher settings, whereas the display weights shine above 72-point (preferably 100-point).”